Last May, SAP and the Mercedes-Benz EQ Formula E Team announced their partnership to enter Season 6 of the ABB FIA Formula E Championship together. Yesterday, Mercedes-Benz presented a teaser of its first Formula E racing car in Switzerland.
The Geneva Motor Show is one of the largest European motor shows and, in 2019, is set to see the debut of a number of new vehicles. One of these vehicles is the teaser of the Mercedes-Benz EQ Silver Arrow 01. The Formula E racing car, which is being prepared for competition in Season 6 of the ABB FIA Formula E Championship, has been unveiled in a teaser livery. In a parallel event, embodying the spirit of pioneering technology meets urban lifestyle, the teaser car is also on display by Mercedes-Benz EQ at South by Southwest in Austin.
Mercedes will be starting a fresh chapter in its long and successful racing history entering Season 6 of the ABB FIA Formula E Championship. The heart of the car is being developed at Mercedes-AMG High Performance Powertrains in Brixworth, UK, drawing on the combined experience and technical know-how of partners like SAP. The organization has built electric and hybrid capability during the past decade to meet the challenges of Formula One, which will now be used for the development of the Formula E powertrain.
SAP’s involvement with the Mercedes-Benz EQ Formula E Team combines conventional marketing and technological sponsorship. In addition to having its company logo featured prominently on the brand new racing car and drivers, SAP provides access to its innovative technologies for the Mercedes-Benz EQ Formula E Team.
As the Official Business Performance Partner, SAP supports the Mercedes-Benz EQ Formula E team with back-office solutions and new innovations for the racing team based on SAP technology. SAP and the team’s engineers can use the SAP HANA platform to develop technology solutions that help the team analyze large volumes of data and monitor overall performance. The engineers can use additional features and functions provided by SAP Cloud Platform and SAP Leonardo technologies, including the Internet of Things (IoT), predictive, and machine learning capabilities during the co-innovation process.